While this list isn't exhaustive, we've listed some other common roles or industry parties a might encounter. People in these roles can be employed in-house at a or other music organization or work independently and be hired by record labels, or creators to perform their specific roles.
Music Lawyers
Music Lawyers specialize in the music industry, providing legal advice and representation to creators, record labels, and other industry people and organizations. They handle matters such as contract negotiations, , and disputes.
Music Public Relations
Music Public Relations, or PR, professionals are responsible for managing the public image, reputation, and promotion of creators. They work to create positive publicity, manage media relations, and promote creators and their music through various channels.
Live Agents
Live Agents book and manage live performances for . They negotiate contracts, handle logistics, such as travel and accommodations, and work closely with and to make sure the event is a success.
Live event organizers
Live event organizers are responsible for organizing concerts and other live music events. They negotiate with live agents or representing performers, collaborate with promoters, and pay the and other performers for the show. They are also responsible for getting a from the local and paying the for the use of the performed .
Promoters
Promoters are responsible for promoting and sometimes organizing live music events. They work closely with creators, usually the artist, and agents, to book performers, secure venues, and market the event to fans and potential audience members.
Merchandise Companies
Merchandise companies specialize in designing, manufacturing, and selling merchandise for creators. They create branded clothing, accessories, and other items that fans can buy online or at a live event to promote the creator and generate additional revenue.
Sync Licensing Specialists
Sync licensing specialists work to secure music licenses for use in film, TV, commercials, and other media. They negotiate contracts and fees and work closely with , and other industry professionals to make sure that the music is used appropriately and legally. We have more information on this on our pages on Synchronization Rights, and Marketing in Audiovisual Media.
Radio Pluggers
Radio pluggers work to get sound recordings played on the radio. They can work for a record label or be hired independently and build relationships with radio station managers and to promote new releases and opportunities and negotiate airplay.
International Marketing Consultants
International marketing consultants specialize in promoting music in international markets. They work to understand cultural differences and preferences, develop marketing strategies, and build relationships with local industry professionals to help creators succeed globally.
Video credit: Tiffany Orvet, Dilun Riad Edmon, Pontus Norberg, Tobias Leo Nordquist, Ponny Höijer, William Engström, Parapix